Swiggies Journal
Ideas, marketing, and the wrist water bottle.
Two decades of writing on promotional marketing, events, hydration, and running from Swiggies inventor Julie Austin and the team.

Running or Biking-Which is Better?
On an adventure trip to New Zealand, a group of us backpacked and toured around the south island in what was the most incredible…
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Marketing With Unique Promotional Products
One of the best ways to create a marketing campaign is to kick it off with unique promotional products. Promotional products for your company…
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Hash House Harriers – Drinking Club With a Running Problem
If you mention the words “red dress run” to someone and they don’t know what it means, they obviously have never heard of hashing.…
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Snowshoeing for Runners
If you’re a hardcore runner and you’re looking for a good cross training exercise to do in the winter, try snowshoeing. It uses 50%…
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Dehydration and Runners
Water is one of the most important things a runner can consume. About 60% of a runner’s total body weight is water. Water helps…
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