Swiggies Journal
Ideas, marketing, and the wrist water bottle.
Two decades of writing on promotional marketing, events, hydration, and running from Swiggies inventor Julie Austin and the team.
Beer for Hydration? Maybe You Need Wrist Beer Bottles
Hash Harriers have been mixing running and beer for decades. Beer wrist bottles for runners Now it appears researchers have proof that beer is…
Read more →
Psychological Benefits of Running
As I was running through the hills near where I live I was thinking that it’s great just to take a break away from…
Read more →
swiggies Wins Toyman Award for Best Innovation & Quality
The consumers have voted an award for innovation in the Toyman Award of Excellence and the winner is swiggies, wrist water bottles. With the…
Read more →
Hill Running: Benefits and How to Run Properly
Being a hiker and a runner, hill running is a great way to combine the two. If I can’t get to the mountains to…
Read more →
National Running Day
If you see a lot more runners out today it’s probably because it’s National Running Day. The running industry has dubbed the first day…
Read more →