Brainstreaming Newsletter

A Swiggies newsletter

Brainstreaming.

A short newsletter from Swiggies founder Julie Austin. Marketing tips, lead-generation ideas, sales tactics, advertising plays, and the kind of creative thinking that pulls a brand out of a crowded category.

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What lands in your inbox.

Short, useful, and worth the open. Every issue is built around one idea you can actually use this week — not a digest, not a roundup, not a thread.

  • 01Marketing tips that don’t sound like marketing.
  • 02Lead-generation ideas that don’t require a bigger budget.
  • 03Sales tactics from twenty years of trade-show floors and stages.
  • 04Advertising plays that earn attention instead of buying it.
  • 05Creative thinking — the kind that pulls a brand out of a crowded category.

No spam. No padding. No corporate filler.

Brainstreaming: How to Think Like an Inventor to Generate Breakthrough Ideas — book by Julie Austin

About the newsletter.

Julie Austin invented Swiggies — sold over a million across 25 countries — and has spent twenty-plus years on stages talking to inventors, founders, and corporate teams about how creativity actually gets done. Her book Brainstreaming: How to Think Like an Inventor to Generate Breakthrough Ideas lays out the method. This newsletter is where she keeps working through it for anyone running a brand, a team, or a campaign that needs to stand out.

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