Swiggies Journal

Ideas, marketing, and the wrist water bottle.

Two decades of writing on promotional marketing, events, hydration, and running from Swiggies inventor Julie Austin and the team.

power walking

February 27, 2016

Power Walking

Power Walking As a runner, walking was always something I resorted to only if I was injured or recovering from an illness. But after…

Read more →
unique promotional products

September 22, 2015

Why Runners Need Yoga

Every time I end up with a running injury I’m reminded that I really need to stretch. Not just that perfunctory stretch I pretend to…

Read more →
water bottle for runners

August 17, 2014

Water Bottles for Runners

With so many water bottles for runners on the market, how do you decide which one is right for you? I’ve been asking runners…

Read more →
unique promotional products

April 20, 2014

Earth Day and Reusable Water Bottles

Every year Americans drink about 29 billion bottles of bottled water. Even though bottled water can cost thousands of times more than tap water,…

Read more →
unique promotional products

March 31, 2014

Why Tourists Buy Unique Souvenirs

You’ve seen the typical souvenir postcard that says “Wish you were here”. A unique souvenir from a place we’ve traveled helps us relive the…

Read more →
1 2 3 4 5 6 13