Swiggies Journal

Ideas, marketing, and the wrist water bottle.

Two decades of writing on promotional marketing, events, hydration, and running from Swiggies inventor Julie Austin and the team.

water bottle for runners

August 17, 2014

Water Bottles for Runners

With so many water bottles for runners on the market, how do you decide which one is right for you? I’ve been asking runners…

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unique promotional products

April 20, 2014

Earth Day and Reusable Water Bottles

Every year Americans drink about 29 billion bottles of bottled water. Even though bottled water can cost thousands of times more than tap water,…

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unique promotional products

March 31, 2014

Why Tourists Buy Unique Souvenirs

You’ve seen the typical souvenir postcard that says “Wish you were here”. A unique souvenir from a place we’ve traveled helps us relive the…

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running shoes

March 26, 2014

Running Shoes for a Cause

Running is one sport that is almost entirely free to participate in for most people. We take for granted that a pair of running…

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eco friendly runner

March 20, 2014

How Runners Can Be More Eco-Friendly

Being eco-friendly means doing minimal harm to the environment. By buying more eco-friendly products and utilizing methods that will save energy and lessen pollution…

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